POWERFUL MEDICAL [ DUBAI EXPO 2020 FILM ]
Experience the Revolution in Modern Medicine
CREATIVE CONCEPT - PROJECT COORDINATION - CREATIVE x ART DIRECTING - FULL SERVICE FILM SHOOTING PRODUCTION - HOUDINI SIMULATIONS - POSTPRODUCTION
At SORRYWECAN, we're proud to have collaborated with Powerful Medical to create a stunning brand film for the Dubai Expo 2020. As a leading innovator in modern medicine, Powerful Medical is at the forefront of augmenting human-made clinical decisions with the power of artificial intelligence.
Take a minute to write an introduction that is short, sweet, and to the point.
Our video is the centerpiece of their brand film, featuring 3D simulation of the heart and human body cardiovascular system that were created in combination of our filmmaking techniques.
Over the course of five film shooting days, we had the opportunity to speak with some of the most advanced cardiovascular doctors from all around the world. To create a realistic and authentic representation of the medical field, we constructed five different sets staged as hospitals, where the doctors could share their expertise and knowledge with us.
The result is a beautiful and compelling brand film that showcases the cutting-edge advancements in modern medicine, and the role that Powerful Medical is playing in shaping the future of the industry.
INTERDIMENSIONAL TEAM
Production company : SORRYWECAN
VFX : SORRYWECAN
Director : Adam Vokal
Director of postproduction : Roland Wranik
Art Director : Peter Kaspar
DoP : Marian Ontko
Executive Producer : Eduard Bartek
Producer : Filip Menky
Head of PROPS : Rob Sebesta
MUAH : Mischel Warenits
Houdini artist : Marek Kovac
VFX x Compositing : Radoslav Zakutny x Martin Stuber
Edit : Roland Wranik x Martin Stuber
Color Grading : Cheat London
Music x sound design : Oliver Fillnes